Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 2nd edDescription: xxiii, 672 p. : ill. ; 27 cm. + 1 computer optical disc (4 3/4 in.)ISBN: - 0071151192
- 658.83 22
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Main library General Stacks | 658.83 / HA.M 2003 (Browse shelf(Opens below)) | 1 | Available | 000443 |
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| 658.83 / CO.M 1996 Marketing research : | 658.83 / CO.M 2006 Marketing research / | 658.83 / HA.E 2008 Essentials of Marketing research | 658.83 / HA.M 2003 Marketing research : | 658.83 / KO.M 2008 Marketing research : | 658.83 / MA.M 1999 Marketing research : | 658.83 / MA.M 2010 Marketing research : |
Includes bibliographical references (p. 687-696) and indexes.
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