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The brand innovation manifesto : how to build brands, redefine markets, and defy conventions / John Grant.

By: Material type: TextTextPublication details: Chichester, West Sussex, England ; Hoboken, N.J. : John Wiley & Sons, c2006.Description: xvii, 310 p. ; 18 cmISBN:
  • 0470027517
Subject(s): DDC classification:
  • 658.827   22
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658.827 / GR. B 2006 (Browse shelf(Opens below)) 2 Available 003486
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658.823 / OR.C 2008 Color harmony : 658.823 / OR.C 2008 Color harmony : 658.827 / AA. B 2000 Brand leadership / 658.827 / GR. B 2006 The brand innovation manifesto : 658.827 / MI.P 2009 Perspectives on branding / 658.827 / WH.D 2009 Designing brand identity : 658.82701 / BR.P 2004 The philosophy of branding :

Includes bibliographical references and index.

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