Contemporary strategy analysis / Robert M. Grant.
Material type:
TextPublication details: Hoboken, NJ : John Wiley & Sons, 2010.Edition: 7th edDescription: xv, 499 p. : ill. (some col.) ; 25 cmISBN: - 0470747102
- 9780470747100
- 658.4012 22
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Main library General Stacks | 658.4012 / GR.C 2010 (Browse shelf(Opens below)) | 1 | Available | 006276 |
Includes bibliographical references and index.
The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Developing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The nature and sources of competitive advantage -- Cost advantage -- Differentiation advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategies and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness corporation -- Current trends in strategic management.
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