Strategic management of technological innovation Melissa A. Schilling

By:

Schilling, Melissa A

Material type: Text

TextPublication details: Boston McGraw-Hill 2016Edition: 5th edDescription: xvi, 320 p. ill 23 cmISBN:

9781259255526

Subject(s):

DDC classification:

23 658.514

Online resources:

https://www.mheducation.com/highered/product/strategic-management-technological-innovation-schilling/M9781259539060.toc.html

Contents:

Preface Introduction 1 PART ONE Industry Dynamics of Technological Innovation 13 Sources of Innovation 15 Types and Patterns of Innovation 43 Standards Battles and Design Dominance 67 Timing of Entry 89 PART TWO Formulating Technological Innovation Strategy 107 Defining the Organization's Strategic Direction 109 Choosing Innovation Projects 129 Collaboration Strategies 153 Protecting Innovation 183 PART THREE Implementing Technological Innovation Strategy 209 Organizing for Innovation 211 Managing the New Product Development Process 235 Managing New Product Development Teams 265 Crafting a Deployment Strategy 283 INDEX 311

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Main library	658.514/SM.S (Browse shelf(Opens below))	Available		015043

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Previous	658.514 /SM.E Exploring innovation /	658.514 / SM.E 2010 Exploring innovation /	658.514 / SM.E 2010 Exploring innovation /	658.514/SM.S Strategic management of technological innovation	658.514 / TI.M 1997 Managing innovation : integrating technological, market, and organizational change /	658.514 TI.M / 2009 Managing innovation : integrating technological, market, and organizational change /	658.514 TI.M / 2009 Managing innovation : integrating technological, market, and organizational change /	Next

Includes bibliographical references and index

Preface

Introduction 1

PART ONE

Industry Dynamics of Technological Innovation 13

Sources of Innovation 15

Types and Patterns of Innovation 43

Standards Battles and Design Dominance 67

Timing of Entry 89

PART TWO

Formulating Technological Innovation Strategy 107

Defining the Organization's Strategic Direction 109

Choosing Innovation Projects 129

Collaboration Strategies 153

Protecting Innovation 183

PART THREE

Implementing Technological Innovation Strategy 209

Organizing for Innovation 211

Managing the New Product Development Process 235

Managing New Product Development Teams 265

Crafting a Deployment Strategy 283

INDEX 311

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