Strategic management of technological innovation

Schilling, Melissa A.

Strategic management of technological innovation Melissa A. Schilling - 5th ed. - Boston McGraw-Hill 2016 - xvi, 320 p. ill 23 cm

Includes bibliographical references and index

Preface

Introduction 1

PART ONE

Industry Dynamics of Technological Innovation 13

Sources of Innovation 15

Types and Patterns of Innovation 43

Standards Battles and Design Dominance 67

Timing of Entry 89

PART TWO

Formulating Technological Innovation Strategy 107

Defining the Organization's Strategic Direction 109

Choosing Innovation Projects 129

Collaboration Strategies 153

Protecting Innovation 183

PART THREE

Implementing Technological Innovation Strategy 209

Organizing for Innovation 211

Managing the New Product Development Process 235

Managing New Product Development Teams 265

Crafting a Deployment Strategy 283

INDEX 311

9781259255526


Dr. Tarek Khalil


MOT


Technological innovations--Management
New products--Management
Strategic planning
Management of Production

658.514