Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 3rd edDescription: xxxiii, 616 p. : col. ill. ; 28 cmISBN: - 9780130351340
- 658.8002373 21
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Main library General Stacks | 658.8002373 / SO.M 2003 (Browse shelf(Opens below)) | 1 | Available | 004255 |
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| 658.8 / TR.L 2007 لتكن نجماً متألقاً في سماء المبيعات | 658.8 / ZE.S 2009 Services marketing : | 658.8 ZI.E / 2010 Exploring marketing research / | 658.8002373 / SO.M 2003 Marketing : | 658.8002854678 / CH.E 2008 eMarketing excellence : | 658.802 / DA.M 2010 Marketing communications : | 658.802 / DI.M 2008 Marketing planning : |
Includes bibliographical references (p. 577-590) and index.
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