Marketing :

Solomon, Michael R.

Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2003. - xxxiii, 616 p. : col. ill. ; 28 cm.

Includes bibliographical references (p. 577-590) and index.

9780130351340

2002021822


Marketing -- Vocational guidance.

658.8002373