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Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008.Edition: 2nd edDescription: xxix, 4-510 p. : col. ill., col. maps ; 26 cmISBN:
  • 9780132059589
Subject(s): DDC classification:
  • 658.830285554   22
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658.830285554 / BU.B 2008 (Browse shelf(Opens below)) 1 Available 001680
Browsing Main library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
658.83 / MC.M 2008 Marketing research essentials / 658.83 / MC.M 2010 Marketing research / 658.83 ZI.E / 2010 Essentials of marketing research / 658.830285554 / BU.B 2008 Basic marketing research : 658.830285555 / JA.M 2008 Marketing research with SPSS / 658.8342 / BL.C 2001 Consumer behavior / 658.8342 / BL.C 2006 Consumer behavior /

Includes bibliographical references (p. 489-498) and indexes.

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