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Marketing research / Carl McDaniel, Jr., Roger Gates.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, NJ : Wiley, c2010.Edition: 8th edDescription: xxx, 693 p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 9780470414361
Subject(s): DDC classification:
  • 658.83   22
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658.83 / MC.M 2010 (Browse shelf(Opens below)) 1 Available 003502
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658.83 / MA.M 2010 Marketing research : 658.83 / MC.M 2002 Marketing research : 658.83 / MC.M 2008 Marketing research essentials / 658.83 / MC.M 2010 Marketing research / 658.83 ZI.E / 2010 Essentials of marketing research / 658.830285554 / BU.B 2008 Basic marketing research : 658.830285555 / JA.M 2008 Marketing research with SPSS /

Includes bibliographical references and index.

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