000			04482cam a2200313 a 4500
008			090616s2007 maua 001 0 eng
010			_a2005057669
020			_a9780073138312 (student ed. : alk. paper)
020			_a9780071107402
035			_a(Sirsi) u1847
040			_a1
042			_ancode
082	0	0	_a658.45 _2 22
100	1		_aSatterwhite, Marilyn L. _92824
245	1	0	_aBusiness communication at work / _c Marilyn L. Satterwhite, Judith Olson-Sutton.
250			_a3rd ed.
260			_aBoston : _b McGraw-Hill/Irwin, _c c2007.
300			_axiv, 522 p. : _b col. ill. ; _c 28 cm.
500			_aIncludes index.
505	0		_aSetting the Stage for Effective Communication -- Choosing the Right Words -- Developing Sentences and Paragraphs -- Developing Listening and Speaking Skills -- Planning and Organizing Business Messages -- Using Technology to Improve Communication -- Formatting Business Messages -- Goodwill Principles and Goodwill Messages -- Messages for Inquiries and Requests -- Claim and Adjustment Messages -- Persuasive Messages -- Order, Credit, and Collection Messages -- Developing Memos and Memo Reports -- Creating Press Releases, Newsletters, and Letters to Public Officials -- Constructing and Presenting Reports -- Preparing Meeting Communications -- Conducting the Job Search -- Selling Yourself to Employers
520			_aBusiness Communications at Work, 3e is a very practical, hands-on text-workbook to help students learn to use the types of communication that they are most apt to experience on the job. The book is full of examples of letters, memos, and correspondence designed to demonstrate the application of the principles covered in the book. A Web site for this book provides supplemental learning exercises. Although the main focus of the book is written communication, a chapter on listening and making a presentation is now included. Each chapter of the book is an independent unit that allows the teacher the flexibility of covering most chapters in any order. This flexibility allows the teacher to customize the course to meet the needs of individual classes. Many chapters are easily broken into units so teachers can cover just the units they want.BCW/3 is a very practical, hands-on text-workbook to help students learn how to write the types of communication that they are most apt to experience on the job. Each chapter is an independent unit that allows the teacher the flexibility of covering most chapters in any order. This flexibility allows the teacher to customize the course to meet the needs of individual classes. Many chapters are easily broken into units so teachers can cover just the units they want. The book is full of examples of letters, memos, etc. so students can actually see the application of the principles covered in the book. A Web site for this book provides supplemental learning exercises. Although the main focus of the book is written communication, a chapter on listening and making a presentation is now included. This text provides the "basics" for communicating effectively in business, including writing, listening, and speaking. The ability to communicate effectively is essential for anyone and for any organization wanting to be successful. In addition, communication skill is a "life skill." There continues to be an increasing awareness in education as well as business of the need for improvement of these skills in individuals. From personal experiences working with hundreds of students and with business people for many years, I was very aware of the critical need for the improvement and enhancement of these skills-the authors felt that their experiences provided them with valuable insights that would be beneficial to share with others. With easy-to-read and comprehend material, concrete examples, and meaningful applications and exercises, Business Communication at Work is designed to help students develop and apply those essential skills needed to be successful.
630		4	_aInterpersonal Skills & Communication Management _92111
650		0	_aBusiness communication. _92825
700	1		_aOlson-Sutton, Judith, _d 1944- _92156
596			_a1
999			_c925 _d925