| 000 | 01690nam a22002897a 4500 | ||
|---|---|---|---|
| 005 | 20210530124244.0 | ||
| 008 | 210104b2017 ||||| |||| 00| 0 eng d | ||
| 020 | _a9781259255526 | ||
| 040 | _cLNU | ||
| 082 |
_223 _a658.514 |
||
| 100 | 1 |
_aSchilling, Melissa A. _9236 |
|
| 245 | 1 | 0 |
_aStrategic management of technological innovation _cMelissa A. Schilling |
| 250 | _a 5th ed. | ||
| 260 |
_aBoston _bMcGraw-Hill _c2016 |
||
| 300 |
_a xvi, 320 p. _bill _c23 cm |
||
| 500 | _a Includes bibliographical references and index | ||
| 505 | _aPreface Introduction 1 PART ONE Industry Dynamics of Technological Innovation 13 Sources of Innovation 15 Types and Patterns of Innovation 43 Standards Battles and Design Dominance 67 Timing of Entry 89 PART TWO Formulating Technological Innovation Strategy 107 Defining the Organization's Strategic Direction 109 Choosing Innovation Projects 129 Collaboration Strategies 153 Protecting Innovation 183 PART THREE Implementing Technological Innovation Strategy 209 Organizing for Innovation 211 Managing the New Product Development Process 235 Managing New Product Development Teams 265 Crafting a Deployment Strategy 283 INDEX 311 | ||
| 600 |
_aDr. Tarek Khalil _9544 |
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| 630 |
_aMOT _9545 |
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| 650 |
_aTechnological innovations _xManagement _9238 |
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| 650 |
_aNew products _xManagement _969 |
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| 650 |
_aStrategic planning _9142 |
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| 650 | _aManagement of Production | ||
| 856 | _yhttps://www.mheducation.com/highered/product/strategic-management-technological-innovation-schilling/M9781259539060.toc.html | ||
| 942 |
_2ddc _cBK |
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| 999 |
_c8762 _d8762 |
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