000 00759cam a22002534a 4500
008 081027s2003 njua b 001 0 eng
010 _a2002029019
020 _a0131001175
035 _a(Sirsi) u951
040 _aEG-CaNU
_cEG-CaNU
_dEG-CaNU
042 _ancode
082 0 0 _a658.8
_2 21
100 1 _aKotler, Philip.
_91461
245 1 2 _aA framework for marketing management /
_c Philip Kotler.
246 3 0 _aMarketing management
250 _a2nd ed.
260 _aUpper Saddle River, N.J. :
_b Prentice Hall,
_c c2003.
300 _axx, 363 p. :
_b ill. ;
_c 23 cm.
504 _aIncludes bibliographical references and index.
630 0 0 _aEMBA.
_917067
630 0 0 _aMOT.
_917069
650 0 _aMarketing
_x Management.
_917071
596 _a1
999 _c8443
_d8443