| 000 | 00739cam a22002174a 4500 | ||
|---|---|---|---|
| 008 | 090602s1999 enka b 001 0 eng | ||
| 020 | _a0130131628(International ed) | ||
| 035 | _a(Sirsi) u1660 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _ancode | ||
| 082 | 0 | 4 |
_a658.83 _2 22 |
| 100 | 1 |
_aMalhotra, Naresh K. _92264 |
|
| 245 | 1 |
_aMarketing research : _b an applied orientation / _c Naresh K. Malhotra |
|
| 250 | _a3rd ed | ||
| 260 |
_aLondon : _b Prentice-Hall International, _c c1999. |
||
| 300 |
_a1 v. (various pagings) : _b ill., ports ; _c 26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing research. _92265 |
|
| 650 | 0 |
_aMarketing research _x Methodology. _92266 |
|
| 596 | _a1 | ||
| 999 |
_c724 _d724 |
||