000 00650cam a22002054a 4500
008 090526s2008 nju b 000 0 eng
020 _a013188865X
035 _a(Sirsi) u1616
920 _a9780131888654
040 _aEG-CaNU
_cEG-CaNU
_dEG-CaNU
042 _ancode
082 0 0 _a658
_2 22
100 1 _aKeller, Kevin Lane,
_d 1956-
_91242
245 1 0 _aBest practice cases in branding :
_b lessons from the world's strongest brands /
_c Kevin Lane Keller.
260 _aNew Jersey :
_b Pearson ,
_c c2008.
300 _a382 p. ;
_c 22 cm.
504 _aIncludes bibliographical references.
650 0 _aBusiness
_x cases.
_92137
596 _a1
999 _c675
_d675