000 00848cam a22002414a 4500
008 090423s2008 njua b 001 0 eng
010 _a2007039014
020 _a9780132059589
035 _a(Sirsi) u1491
040 _aEG-CaNU
_cEG-CaNU
_dEG-CaNU
042 _ancode
082 0 0 _a658.830285554
_2 22
100 1 _aBurns, Alvin C.
_91767
245 1 0 _aBasic marketing research :
_b using Microsoft Excel data analysis /
_c Alvin C. Burns, Ronald F. Bush.
250 _a2nd ed.
260 _aUpper Saddle River, N.J. :
_b Pearson Prentice Hall,
_c c2008.
300 _axxix, 4-510 p. :
_b col. ill., col. maps ;
_c 26 cm.
504 _aIncludes bibliographical references (p. 489-498) and indexes.
630 0 0 _aMicrosoft Excel (Computer file)
_9324
650 0 _aMarketing research.
_91768
700 1 _aBush, Ronald F
_91769
596 _a1
999 _c542
_d542