000 00750cam a22002294a 4500
008 090412s2009 njua b 001 0 eng
010 _a2008000337
020 _a0131357972 (pbk.)
035 _a(Sirsi) u1389
040 _aEG-CaNU
_cEG-CaNU
_dEG-CaNU
042 _ancode
082 0 0 _a658.8
_2 22
100 1 _aKotler, Philip.
_91461
245 1 0 _aMarketing management /
_c Philip Kotler, Kevin Lane Keller.
250 _a13th ed.
260 _aUpper Saddle River, N.J. :
_b Pearson Prentice Hall,
_c c2009.
300 _a1 v. (various pagings) :
_b col. ill. ;
_c 29 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_x Management.
_91462
700 1 _aKeller, Kevin Lane,
_d 1956-
_91242
596 _a1
999 _c432
_d432