| 000 | 00734cam a22002294a 4500 | ||
|---|---|---|---|
| 008 | 090408s2005 ohua b 001 0 eng | ||
| 010 | _a2005274319 | ||
| 020 | _a9781844800018 | ||
| 035 | _a(Sirsi) u1334 | ||
| 040 | _a1 | ||
| 042 | _ancode | ||
| 082 | 0 | 0 |
_a658.804 _2 22 |
| 100 | 1 |
_aBlythe, Jim. _91297 |
|
| 245 | 1 | 0 |
_aBusiness-to-business marketing management : _b a global perspective / _c Jim Blythe, Alan Zimmerman. |
| 250 | _a1st ed. | ||
| 260 |
_aMason, Ohio : _b Thomson/South-Western, _c c2005. |
||
| 300 |
_axviii, 403 p. : _b ill. ; _c 28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _x Management. _91298 |
|
| 700 | 1 |
_aZimmerman, Alan S., _d 1942- _91299 |
|
| 596 | _a1 | ||
| 999 |
_c373 _d373 |
||