000 02323cam a22003131a 4500
008 100302s2009 maua 000 0 eng
020 _a9780324788075
020 _a032478807X
035 _a(Sirsi) u4162
082 0 4 _a381.142
_2 22
100 1 _aSchneider, Gary P.,
_d 1952-
_91306
245 1 0 _aE-business /
_c Gary P. Schneider
246 3 0 _aElectronic business
250 _a8th ed.
260 _aBoston, Mass. :
_b Course Technology/Cengage Learning,
_c 2009
300 _axxiii, 655 p. :
_b col. ill. ;
_c 24 cm
505 0 _aIntroduction to Electronic Commerce -- Technology Infrastructure: The Internet and the World Wide Web -- Selling on the Web: Revenue Models and Building a Web Presence -- Marketing on the Web -- Business-to-Business Strategies: From Electronic Data Interchange to Electronic Commerce -- Online Auctions, Virtual Communities, and Web Portals -- The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues -- Web Server Hardware and Software -- Electronic Commerce Software -- Security for Electronic Commerce -- Payment Systems for Electronic Commerce -- Planning for Electronic Commerce.
653 _aSecurity for Electronic Commerce.
653 _aTechnology Infrastructure.
653 _aElectronic Commerce.
520 3 _aE-Business, 8e, International Edition covers emerging online technologies and trends and their influence on the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this leading book reflects changes in the economy and how business and society are responding. In addition to enhanced international coverage, this edition covers topical issues such as spam and phishing, and their role in organized crime, terrorism, identity theft, and online payment fraud. The updated content balances the technological with the strategic business aspects of successful e-commerce.
650 0 _aElectronic commerce
_98235
650 0 _aElectronic data interchange
_98236
650 0 _aBusiness enterprises
_x Computer networks
_98237
740 0 _aElectronic commerce
740 0 _aEbusiness
596 _a1
999 _c3161
_d3161