| 000 | 00906cam a22002414a 4500 | ||
|---|---|---|---|
| 008 | 090323s2004 enk 000 0 eng | ||
| 010 | _a2003028084 | ||
| 020 | _a0749441933 | ||
| 035 | _a(Sirsi) u1242 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _ancode | ||
| 082 | 0 | 0 |
_a658.82701 _2 22 |
| 100 | 1 |
_aBraun, Thom, _d 1953- _9987 |
|
| 245 | 1 | 4 |
_aThe philosophy of branding : _b great philosophers think brands / _c Thom Braun. |
| 260 |
_aLondon ; _b Sterling, VA : _b Kogan Page, _c 2004. |
||
| 300 |
_a192 p. ; _c 19 cm. |
||
| 650 | 0 |
_aBranding (Marketing) _x Philosophy. _9988 |
|
| 650 | 0 |
_aBusiness names _x Philosophy. _9989 |
|
| 650 | 0 |
_aProduct management _x Philosophy. _9990 |
|
| 596 | _a1 | ||
| 999 |
_c274 _d274 |
||