| 000 | 00682cam a22002294a 4500 | ||
|---|---|---|---|
| 008 | 090322s2009 maua b 001 0 eng | ||
| 010 | _a2007940549 | ||
| 020 | _a0618973370 | ||
| 035 | _a(Sirsi) u1231 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _ancode | ||
| 082 | 0 | 0 |
_a658.8 _2 22 |
| 245 | 1 | 0 |
_aFoundations of marketing / _c William Pride, O. C. Ferrell. |
| 250 | _a3rd ed. | ||
| 260 |
_aBoston : _b Houghton Mifflin, _c c2009. |
||
| 300 |
_axxi, 569 p. : _b col. ill. ; _c 27 cm. |
||
| 504 | _aIncludes bibliographical references (p. 513-542) and indexes. | ||
| 630 | 0 | 0 |
_aEMBA. _9939 |
| 650 | 0 |
_aMarketing. _9547 |
|
| 700 | 1 |
_aFerrell, O. C. _9940 |
|
| 596 | _a1 | ||
| 999 |
_c262 _d262 |
||