000 02456cam a2200337 a 4500
008 090316s2008 maua b 001 0 eng
010 _a2006937090
020 _a9780618770915 (hbk. : library ed.)
035 _a(Sirsi) u1213
040 _aEG-CaNU
_c EG-CaNU
_d EG-CaNU
042 _ancode
082 0 0 _a650
_2 22
100 1 _aPride, William M.
_9855
245 1 0 _aBusiness /
_c William M. Pride, Robert J. Hughes, Jack R. Kapoor.
250 _a9th ed.
260 _aBoston :
_b Houghton Mifflin Co.,
_c c2008
300 _a1 v. (various pagings) :
_b ill. ;
_c 29 cm.
504 _aIncludes bibliographical references and indexes.
505 _aTHE ENVIRONMENT OF BUSINESS -- TRENDS IN BUSINESS TODAY -- MANAGEMENT AND ORGANIZATION -- HUMAN RESOURCES -- MARKETING -- INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING -- FINANCE AND INVESTMENT.
520 _aThe Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in the Ninth Edition more closely examines economics, the role of teams, customer relationship management, and globalization. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The "Your Guide to an A" passkey ensures student success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots.
630 0 0 _aEMBA.
_9856
650 0 _aIndustrial management
_z United States.
_9857
650 0 _aBusiness enterprises
_z United States.
_9858
650 0 _aBusiness.
_9859
650 0 _aManagement.
_9860
700 1 _aHughes, Robert James,
_d 1946-
_9861
700 1 _aKapoor, Jack R.,
_d 1937-
_9862
596 _a1
999 _c242
_d242