000			02015cam a2200313 a 4500
008			090316s2008 maua 001 0 eng
010			_a2007032445
020			_a0073401757 (alk. paper)
020			_a9780073401751
035			_a(Sirsi) u1208
040			_aEG-CaNU _c EG-CaNU _d EG-CaNU
042			_ancode
082	0	0	_a658.0072 _2 22
100	1		_aCooper, Donald R. _9832
245	1	0	_aBusiness research methods / _c Donald R. Cooper, Pamela S. Schindler.
250			_a10th ed.
260			_aBoston : _b McGraw-Hill Irwin, _c c2008.
300			_axxii, 746 p. : _b ill. ; _c 29 cm. + 1 DVD ( 4 3/4 in.)
490	0		_aThe McGraw-Hill/Irwin series. Operations and decision sciences
500			_aIncludes index.
505	0		_aIntroduction to Business Research -- The Design of Research -- The Sources and Collection of Data -- Analysis and Presentation of Data -- Presenting Results: Written and Oral Reports.
520			_aThe Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of all business research topics –backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your course.
630	0	0	_aEMBA. _9833
630	0	0	_aMOT. _9834
650		0	_aIndustrial management _x Research. _9835
700	1		_aSchindler, Pamela S. _9836
596			_a1
999			_c236 _d236