000 00736cam a22002294a 4500
008 100116s2010 at a b 001 0 eng
010 _a2008940385
020 _a9780324788617
020 _a0324788614
035 _a(Sirsi) u3274
040 _aEG-CaNU
_c EG-CaNU
_d EG-CaNU
042 _ancode
082 0 0 _a658.8
_2 22
100 1 _aZikmund, William G.
_93246
245 1 0 _aExploring marketing research /
_c William G. Zikmund, Barry J. Babin; [edited by] Elizabeth Lowry, Jennifer Thomas, Emily Nesheim.
250 _a10th ed.
260 _aEagan, MN :
_b Cengage Learning,
_c 2010.
300 _axxii, 714 p. :
_b col. ill. ;
_c 29 cm.
500 _aincludes index.
650 0 _aMarketing research.
_96350
596 _a1
999 _c2271
_d2271