| 000 | 00700cam a22002054a 4500 | ||
|---|---|---|---|
| 008 | 091202s2008 ohua b 001 0 eng | ||
| 020 | _a 9780324536508 (pbk.) | ||
| 020 | _a 032453650X (pbk.) | ||
| 035 | _a(Sirsi) u2849 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _a ncode | ||
| 082 |
_a 658.8 _2 22 |
||
| 100 | 1 |
_a Kurtz, David L. _91907 |
|
| 245 | 1 | 0 |
_aPrinciples of contemporary marketing / _c David L. Kurtz. |
| 260 |
_a Mason, Ohio : _b South-Western ; _a [London : _b Thomson Learning, distributor], _c 2008. |
||
| 300 |
_a 1 v. (various pagings) : _b ill. ; _c 28 cm. |
||
| 504 | _a Includes bibliographical references and index. | ||
| 650 | 0 |
_a Marketing _95338 |
|
| 596 | _a1 | ||
| 999 |
_c1889 _d1889 |
||