| 000 | 00729cam a22002174a 4500 | ||
|---|---|---|---|
| 008 | 090908s1997 nyua b 001 0 eng u | ||
| 010 | _a96040049 | ||
| 020 | _a0814403336 | ||
| 035 | _a(Sirsi) u2444 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _ancode | ||
| 082 | 0 | 0 |
_a658.84 _2 21 |
| 100 | 1 |
_aPeck, Mark A. _91717 |
|
| 245 | 1 | 0 |
_aIntegrated account management : _b how business-to-business marketers maximize customer loyalty and profitability / _c Mark A. Peck. |
| 260 |
_aNew York : _b AMACOM, _c c1997. |
||
| 300 |
_axvi, 318 p. : _b ill. ; _c 26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aIndustrial marketing. _94524 |
|
| 650 | 0 |
_aCustomer loyalty. _94525 |
|
| 596 | _a1 | ||
| 999 |
_c1564 _d1564 |
||