| 000 | 00718cam a22002294a 4500 | ||
|---|---|---|---|
| 008 | 090907s1993 maua b 001 0 eng | ||
| 010 | _a92072396 | ||
| 020 | _a0395638852 | ||
| 035 | _a(Sirsi) u2423 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
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| 042 | _ancode | ||
| 082 | 0 | 0 |
_a658.8 _2 20 |
| 100 | 1 |
_aPride, William M. _9855 |
|
| 245 | 1 | 0 |
_aMarketing : _b concepts and strategies / _c William M. Pride, O.C. Ferrell. |
| 250 | _a8th ed. | ||
| 260 |
_aBoston : _b Houghton Mifflin, _c c1993. |
||
| 300 |
_a1 v. (various pagings) : _b col. ill., col. maps ; _c 26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing. _94471 |
||
| 700 | 1 |
_aFerrell, O. C. _9940 |
|
| 596 | _a1 | ||
| 999 |
_c1542 _d1542 |
||