| 000 | 00731cam a22002294a 4500 | ||
|---|---|---|---|
| 008 | 090830s2010 njua b 001 0 eng | ||
| 010 | _a2009455188 | ||
| 020 | _a9780470414361 | ||
| 035 | _a(Sirsi) u2365 | ||
| 040 |
_aEG-CaNU _cEG-CaNU _dEG-CaNU |
||
| 042 | _ancode | ||
| 082 | 0 | 4 |
_a658.83 _2 22 |
| 100 | 1 |
_aMcDaniel, Carl D. _9827 |
|
| 245 | 1 | 0 |
_aMarketing research / _c Carl McDaniel, Jr., Roger Gates. |
| 250 | _a8th ed. | ||
| 260 |
_aHoboken, NJ : _b Wiley, _c c2010. |
||
| 300 |
_axxx, 693 p. : _b ill. (some col.) ; _c 26 cm. + _e 1 CD-ROM (4 3/4 in.) |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing research. _94325 |
|
| 700 | 1 |
_aGates, Roger H., _d 1942- _94326 |
|
| 596 | _a1 | ||
| 999 |
_c1482 _d1482 |
||