Understanding the business environment : inside and outside the organisation / Claire Capon.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780273708148 (pbk. : alk. paper)
- 0273708147
- 302.35 22
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Main library General Stacks | 302.35 / CA.U 2009 (Browse shelf(Opens below)) | 1 | Available | 007218 |
Rev. ed. of: Understanding organisational context. 2nd ed. 2004.
The external environment -- The composition of the external environment -- The competitive environment -- Inside organisations -- Culture and organisations -- Organisational behaviour -- Human resource management -- Marketing -- Operations management -- Finance -- Managing knowledge and innovation -- Stakeholders, governance and ethics.
Understanding the Business Environment introduces the nature and environment of organisations to the first-time student of business. Clearly and accessibly, the book examines the external and competitive environment of business, as well as the structure, culture, resources and functions inside organisations -- This combination of both the internal and external environment of organisations is unusual, and marks this book out as particularly valuable for courses aiming to give students a rounded introduction to business -- It is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines -- The following online resources support the text -- For Students: self-assessment questions, glossary, revision “flashcards” -- For Instructors: teaching manual, powerpoint slides
Includes bibliographical references and index.
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