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The management of technology and innovation : a strategic approach / Margaret A. White, Garry D. Bruton.

By: Contributor(s): Material type: TextTextPublication details: Mason, OH : Thomson/South-Western, c2007.Edition: Student edDescription: xxiii, 404 p. : ill. ; 24 cmISBN:
  • 0324144970
Subject(s): DDC classification:
  • 658.514   22
Contents:
Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658.514 / WH.M 2007 (Browse shelf(Opens below)) 1 Available 000331

Includes bibliographical references and index.

Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success.

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