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Principles of contemporary marketing / David L. Kurtz.

By: Material type: TextTextPublication details: Mason, Ohio : South-Western ; [London : Thomson Learning, distributor], 2008.Description: 1 v. (various pagings) : ill. ; 28 cmISBN:
  • 9780324536508 (pbk.)
  • 032453650X (pbk.)
Subject(s): DDC classification:
  • 658.8   22
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658.8 / KU.P 2008 (Browse shelf(Opens below)) 1 Available 004563

Includes bibliographical references and index.

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