Finnegan, David. <br/><br/>
Implementing CRM :    from technology to knowledge /  
David Finnegan, Leslie P. Willcocks. 
 - Hoboken, NJ :    John Wiley & Sons, Inc.,    c2007. 
 - xiii, 327 p. :    ill. ;    24 cm. 
 - John Wiley series in information systems .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0470065265 
<br/><br/><label>LCCN: </label>2006100398 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>EMBA.<br/>MOT.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations -- Management.<br/>Customer services.
<br/><br/><label>Dewey Class. No.: </label>658.812