Schilling, Melissa A.

Strategic management of technological innovation / Melissa A. Schilling. - 3rd ed. - New York : McGraw-Hill/Irwin, c2017. - xvi, 318 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9781259255526

2009028950


Technological innovations -- Management.
New products -- Management.
Strategic planning.

658.575