TY  - MANSCPT
AU  - Cooper,Robert G.
TI  - Winning at new products : :  accelerating the process from idea to launch / 
SN  - 0738204633 (pbk. : alk. paper)
AV  - HF5415.153   .C65 2001
U1  - 658.8   22
PY  - 2001///
CY  - Cambridge, Mass. : 
PB  -  Perseus Pub., 
KW  - New products
N1  - Includes bibliographical references (p. 399-411) and index
ER  -