Moore, Jeffrey H.

Decision modeling with Microsoft Excel / Jeffrey H. Moore, Larry R. Weatherford. - 6th ed. - Upper Saddle River, N.J. : Prentice Hall, c2001. - 1 v. (various pagings) : ill. (some col.) ; 26 cm. + 1 computer optical disc (4 3/4 in.)

Includes bibliographical references and index.

MODELS AND MODELING -- Introduction to Modeling -- Spreadsheet Modeling -- OPTIMIZATION MODELING -- Linear Optimization -- Linear Optimization: Sensitivity Analysis -- Linear Optimization: Applications -- Integer Optimization -- Nonlinear Optimization -- PROBABILISTIC MODELS -- Decision Analysis -- Discrete Event Simulation -- IMPLEMENTATION

For undergraduate/MBA-level courses in Management Science and Decision Modeling. This text introduces students to the key ideas of modeling and management decision making that will be important to them throughout their careers. Addressing the needs of students interested in both business administration and decision science careers, it provides a conceptual foundation for all topics and the role of spreadsheet modeling techniques in the larger context of business decision-making. It features a wealth of realistic, relevant examples updated to reflect the latest Excel 2000 version, and actively engages students in model building and analysis. An accompanying CD-ROM contains extensive software application packages students will use long after the course is completed.

9780130897114

00049153


EMBA.
MOT.


Management -- Mathematical models.
Management science.

658.4033