TY - BOOK AU - Davies,Martin Brett TI - Doing a successful research project : : using qualitative or quantitative methods / SN - 1403993793 U1 - 001.42 22 PY - 2007/// CY - New York : PB - Palgrave Macmillan, KW - EMBA KW - MOT KW - CIT KW - CEM KW - ITS KW - Social sciences KW - Research KW - Qualitative research N1 - Includes bibliographical references and index; pt. 1: Planning your research project. So you’re going to do a Research Project ; Let’s Make a Start ; Drawing up your Personal Project Roadmap -- pt. 2: Quantitative research. The Principles of Sampling ; Carrying Out Your Survey ; Questionnaires ; The Art and Science of Survey Interviewing ; Analysing Your Survey Data -- pt. 3: Qualitative research. Studying a Small Sample ; Qualitative Research Interviewing ; There is More to Qualitative Research than Interviewing ; Analysing Qualitative Data -- pt. 4: The last lap. Writing Your Report ; Postscript: Over to you ... -- pt. 5: Into more complex territory. A Qualitative Researcher’s Briefing Sheet ; Testing for Statistical Significance N2 - "Doing a Successful Research Project" is a realistic, user-friendly guide on how to conduct a research project that talks at the student's level; akin to having a tutor right at one's side. It offers an accessible, even-handed introduction to carrying out research methods for undergraduate and postgraduate students conducting a research project for the first time. The research process--from planning, through design and implementation, to completion--is described simply and succinctly, with the emphasis throughout on good preparation. The book provides students with the self-discipline and the confidence to carry out their own research project, as well as enabling them to assess for themselves the advantages and disadvantages of the differing strategies available ER -