Mohr, Jakki. <br/><br/>
Marketing of high-technology products and innovations /  
Jakki Mohr, Sanjit Sengupta, Stanley Slater. 
<br/><br/><label>ISBN: </label>9780131364912 
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology industries -- Marketing
<br/><br/><label>Dewey Class. No.: </label>620.00688