TY - BOOK AU - Blythe,Jim AU - Zimmerman,Alan S. TI - Business-to-business marketing management : : a global perspective / SN - 9781844800018 U1 - 658.804 22 PY - 2005/// CY - Mason, Ohio : PB - Thomson/South-Western, KW - Marketing KW - Management N1 - Includes bibliographical references and index ER -