TY  - BOOK
AU  - White,Margaret A.
AU  - Bruton,Garry D.
TI  - The management of technology and innovation : :  a strategic approach / 
SN  - 0324144970
U1  - 658.514   22
PY  - 2007///
CY  - Mason, OH : 
PB  -  Thomson/South-Western, 
KW  - Dr. Tarek Khalil
KW  - MOT
KW  - Technological innovations
KW  -  Management
KW  - New products
KW  - High technology industries
KW  - Management of Production
N1  - Includes bibliographical references and index; Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success
ER  -