Merrill, John Calhoun,    1924- <br/><br/>
Modern mass media /  
John C. Merrill, John Lee, Edward Jay Friedlander. 
 - 2nd ed. 
 - New York, NY :    HarperCollins College Pub.,    c1994. 
 - xvii, 445 p. :    ill. ;    24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0673990257 
<br/><br/><label>LCCN: </label>93031909 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>EMBA.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>Dewey Class. No.: </label>302.23