TY - BOOK AU - Cron,William L. AU - DeCarlo,Thomas E. TI - Sales management : : concepts and cases / SN - 9780470418895 U1 - 658.81 21 PY - 2010/// CY - Hoboken, NJ : PB - Wiley, KW - Sales management KW - Sales Management KW - Case studies N1 - Includes bibliographical references and indexes ER -