Noel, Hayden. Consumer behaviour / Hayden Noel. - Lausanne, Switzerland : AVA Academia ; La Vergne, TN : Distributed in the USA by Ingram Publisher Services, c2009. - 175 p. : col. ill ; 23 cm. - Basics marketing . Numbering on alternate pages. includes bibligraphical references (p. 175) ISBN: 9782940373840 Subjects--Topical Terms: MarketingMarketing Dewey Class. No.: 658.8342