Noel, Hayden.

Consumer behaviour / Hayden Noel. - Lausanne, Switzerland : AVA Academia ; La Vergne, TN : Distributed in the USA by Ingram Publisher Services, c2009. - 175 p. : col. ill ; 23 cm. - Basics marketing .

Numbering on alternate pages.

includes bibligraphical references (p. 175)

9782940373840


Marketing
Marketing

658.8342