Hanna, Nessim.
Consumer behavior : an applied approach /
Nessim Hanna, Richard Wozniak.
- Upper Saddle River, NJ: Prentice Hall, 2001.
- xxi, 586 p. : ill. (some col.), col. map ; 26 cm.
Includes bibliographical references and indexes.
9780130895028
99047604
Consumer behavior -- United States.
658.8342