TY  - BOOK
AU  - Crawford,C.Merle
AU  - Di Benedetto,C.Anthony
TI  - New products management / 
SN  - 0071263365 (pbk.)
U1  - 658.575   22
PY  - 2008///
CY  - Boston : ,  London : 
PB  -  McGraw-Hill Higher Education ; ,  McGraw-Hill [distributor], 
KW  - New products
KW  -  Management
N1  - Previous ed.: 2006; Includes bibliographical references (p. 505-508) and index
ER  -