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Business / Ricky W. Griffin, Ronald J. Ebert.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. ; [London] : Prentice Hall, c2004.Edition: 7th ed., International edDescription: xxxii, 613, [80] p. : ill. (chiefly col.), col. maps, col. ports. ; 28 cmISBN:
  • 0131209760 (pbk.)
Subject(s): DDC classification:
  • 658   21
Contents:
INTRODUCING THE CONTEMPORARY BUSINESS ENVIRONMENT -- UNDERSTANDING THE BUSINESS OF MANAGING. -- UNDERSTANDING PRINCIPLES OF MARKETING -- MANAGING OPERATIONS AND INFORMATION -- UNDERSTANDING FINANCIAL ISSUES.
Summary: This best-selling text provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation. The seventh edition focuses on three simple rules—Learn, Evaluate, Apply.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 658 / GR.B 2004 (Browse shelf(Opens below)) 1 Available 004300

Includes bibliographical references and index.

INTRODUCING THE CONTEMPORARY BUSINESS ENVIRONMENT -- UNDERSTANDING THE BUSINESS OF MANAGING. -- UNDERSTANDING PRINCIPLES OF MARKETING -- MANAGING OPERATIONS AND INFORMATION -- UNDERSTANDING FINANCIAL ISSUES.

This best-selling text provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation. The seventh edition focuses on three simple rules—Learn, Evaluate, Apply.

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