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Business communication : building critical skills / Kitty O. Locker, Stephen Kyo Kaczmarek.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2009.Description: xxviii, 576 p. : col. ill. ; 27 cmISBN:
  • 0071280243
  • 9780071280242
Subject(s): DDC classification:
  • 651.7   22
Contents:
Building Blocks for Effective Messages -- Business Communication, Management, and Success -- Adapting Your Message to Your Audience -- Communicating Across Cultures -- Planning, Writing, and Revising -- Designing Documents, Slides, and Screens -- Creating Goodwill -- You-Attitude -- Positive Emphasis -- Reader Benefits -- Letters, Memos, and E-Mail Messages -- Formats for Letters and Memos -- Informative and Positive Messages -- Negative Messages -- Persuasive Messages -- E-Mail Messages -- Polishing Your Writing -- Editing for Grammar and Punctuation -- Choosing the Right Word -- Revising Sentences and Paragraphs -- Interpersonal Communication -- Listening -- Working and Writing in Teams -- Planning, Conducting, and Recording Meetings -- Making Oral Presentations -- Research, Reports, and Visuals -- Proposals and Progress Reports -- Finding, Analyzing, and Documenting Information -- Short Reports -- Long Reports -- Using Visuals -- Job Hunting -- Researching Jobs -- Resumes -- Job Application Letters -- Job Interviews -- Follow-Up Letters and Calls and Job Offers
Summary: While grounded in business communication fundamentals, this title takes a workplace activity orientation which helps students connect what they learn to what they do on the job.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 651.7 / LO.B 2009 (Browse shelf(Opens below)) 1 Available 002767

Includes index.

Building Blocks for Effective Messages -- Business Communication, Management, and Success -- Adapting Your Message to Your Audience -- Communicating Across Cultures -- Planning, Writing, and Revising -- Designing Documents, Slides, and Screens -- Creating Goodwill -- You-Attitude -- Positive Emphasis -- Reader Benefits -- Letters, Memos, and E-Mail Messages -- Formats for Letters and Memos -- Informative and Positive Messages -- Negative Messages -- Persuasive Messages -- E-Mail Messages -- Polishing Your Writing -- Editing for Grammar and Punctuation -- Choosing the Right Word -- Revising Sentences and Paragraphs -- Interpersonal Communication -- Listening -- Working and Writing in Teams -- Planning, Conducting, and Recording Meetings -- Making Oral Presentations -- Research, Reports, and Visuals -- Proposals and Progress Reports -- Finding, Analyzing, and Documenting Information -- Short Reports -- Long Reports -- Using Visuals -- Job Hunting -- Researching Jobs -- Resumes -- Job Application Letters -- Job Interviews -- Follow-Up Letters and Calls and Job Offers

While grounded in business communication fundamentals, this title takes a workplace activity orientation which helps students connect what they learn to what they do on the job.

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