The management of technology and innovation : a strategic approach / Margaret A. White, Garry D. Bruton.
Material type:
TextPublication details: Mason, OH : Thomson/South-Western, c2007.Edition: Student edDescription: xxiii, 404 p. : ill. ; 24 cmISBN: - 0324144970
- 658.514 22
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Main library General Stacks | 658.514 / WH.M 2007 (Browse shelf(Opens below)) | 1 | Available | 000331 |
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| 658.514 / TI.M 1997 Managing innovation : integrating technological, market, and organizational change / | 658.514 TI.M / 2009 Managing innovation : integrating technological, market, and organizational change / | 658.514 TI.M / 2009 Managing innovation : integrating technological, market, and organizational change / | 658.514 / WH.M 2007 The management of technology and innovation : a strategic approach / | 658.514 / ZNO.M 1990 Managing the dynamics of new technology : issues in manufacturing management / | 658.53 / PI.S 1995 Scheduling : | 658.54 / FR.N 2009 Niebel’s methods, standards, and work design / |
Includes bibliographical references and index.
Laying the foundation: Nokia, riding the waves of innovation -- Innovation, internal strategy: Corning, successful internal innovation -- Obtaining technology, external strategy: DuPont, recognizing its strategic needs -- Building strategic MTI success: Microsoft, a pattern of success.
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