Foundations of marketing / William Pride, O. C. Ferrell.

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Material type: Text

TextPublication details: Boston : Houghton Mifflin, c2009.Edition: 3rd edDescription: xxi, 569 p. : col. ill. ; 27 cmISBN:

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	Main library General Stacks	658.8 / FE.F 2009 (Browse shelf(Opens below))	1	Available		001481

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Includes bibliographical references (p. 513-542) and indexes.

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