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Business / William M. Pride, Robert J. Hughes, Jack R. Kapoor.

By: Contributor(s): Material type: TextTextPublication details: Mason, OH : South-Western/Cengage Learning, 2009.Edition: 10th edDescription: Various paging : ill. ; 28 cmISBN:
  • 9780324829556
  • 0324829558
  • 9781439037515
  • 1439037515
Subject(s): DDC classification:
  • 650   22
Contents:
THE ENVIRONMENT OF BUSINESS -- MANAGEMENT AND ORGANIZATION -- TRENDS IN BUSINESS TODAY -- MARKETING -- HUMAN RESOURCES -- FINANCE AND INVESTMENT -- INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING
Summary: The tenth edition of this best-selling introductory text features an up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in this edition more closely examines cutting-edge topics like the 2008 economic crisis, green business, and sustainability. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The new online resources no longer require a passkey and put students on the path to success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main library General Stacks 650 / PR.I 2010 (Browse shelf(Opens below)) 1 Available 005382

Includes bibliographical references and indexes.

THE ENVIRONMENT OF BUSINESS -- MANAGEMENT AND ORGANIZATION -- TRENDS IN BUSINESS TODAY -- MARKETING -- HUMAN RESOURCES -- FINANCE AND INVESTMENT -- INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING

The tenth edition of this best-selling introductory text features an up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in this edition more closely examines cutting-edge topics like the 2008 economic crisis, green business, and sustainability. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The new online resources no longer require a passkey and put students on the path to success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots.

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