Essentials of marketing /

Brassington, Frances.

Essentials of marketing / Frances Brassington , Stephen Pettitt. - 2nd ed. - Harlow, England ; New York : Prentice Hall Financial Times, 2007. - xiv, 545 p. : col. ill. ; 26 cm.

Includes bibliographical references and indexes.

027370818X

2006052469


Marketing.

658.8