Customer relationship management :
Buttle, Francis.
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Amsterdam : Butterworth-Heinemann, c2009. - xix, 500 p. ; 24 cm.
Includes index.
9781856175227
EMBA.
Customer relations -- Management.
Customer relations -- Management -- Data processing.
658.812
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Amsterdam : Butterworth-Heinemann, c2009. - xix, 500 p. ; 24 cm.
Includes index.
9781856175227
EMBA.
Customer relations -- Management.
Customer relations -- Management -- Data processing.
658.812